Send us your site and we'll grill it.
A panel of real people and AI experts goes at your website and finds everything from pixel slips to annoying user flows. Not a boring checklist anyone could tick off — a proper grilling that points at what is actually costing you customers.
The panel
People and machines — that actually know what to look for.
AI does what it does best at scale. People bring the judgement, the taste and understanding your customer. Together they see more than either would alone.
The design judge
Pixels, spacing, typography and visual hierarchy. Sees what you have stopped noticing.
The UX detective
Flow and friction. Finds the spot where visitors get confused and give up.
The speed robot
Load times, Core Web Vitals and images that kill mobile.
The search robot
Titles, meta and structure — whether Google AND ChatGPT actually understand your site.
The accessibility guardian
Contrast, keyboard and screen readers. What 1 in 5 visitors need — and the law requires.
The conversion griller
CTAs, trust and checkout steps. Why people nearly bought — but did not.
What we grill
Not a back-of-the-envelope check
- Is the logo in place?
- Do the links work?
- Any typos?
Anyone can see that. We go after what actually makes people click away — or stay and buy.
But a real grilling finds
- Pixel slips and crooked design that make the site look cheap
- Copy and buttons that do not say what to do
- The mobile experience — where 7 of 10 of your customers actually are
- Slow loading people will not wait around for
- Forms and checkout that lose the customer at the finish line
- Missing trust — is there any proof you are real and safe?
- SEO and AI-search gaps that make you invisible
- Accessibility that shuts people out
Price
Choose how hard you can take a grilling.
One-time price, no subscription. Start free in grilling season — go up a level whenever you want us to dig deeper.
Quick grill
Free in grilling season
- The AI panel grills the site
- Prioritised list of findings
- Pixel slips, speed, SEO and accessibility
- Delivered in 1–2 working days
- No access from you needed
Full grill
AI + a human
- Everything in the quick grill
- One human expert takes a deeper pass
- Short video where we point and explain
- Concrete fixes, not just findings
- Prioritised by what costs you most
Deep grill
The whole panel + the inside
- The whole panel — people and AI
- Deep audit with access to analytics and admin
- We see where people actually drop off
- Action plan prioritised by impact
- 30-min follow-up call
How it works
- 01
Paste the site
Website URL and email. That is your whole job.
- 02
The panel grills
People and AI go at the site, side by side.
- 03
You get the findings
Prioritised list or video — not a 40-page PDF no one reads.
- 04
Fix what is urgent
If you want, we do the fixing. Or you do it with the list in hand.
Questions
What people wonder before they let us loose.
Is this just an AI running a check?+
No. AI takes what it is best at — speed, code, SEO and accessibility at scale. But real people grill design, flow and why customers drop off. You get both.
What does "requires logins" mean?+
Deep grill digs into the inside: we look at analytics (where people drop off) and often admin or the CMS to understand why. For that we need access from you. The two cheaper levels grill the outside and need nothing.
How long does it take?+
The quick grill is usually ready in 1–2 working days. Full grill and deep grill take a bit longer, because a human goes at it thoroughly.
Do you fix what you find?+
If you want. You always get the findings either way. If you want us to do the fixing, we give you a quote — or you do it with the list in hand.
Will it be brutal?+
Honest, yes — brutal in a useful way. We point at what costs you customers, not to be mean, but because that is what you are paying for. No dressed-up report.
Better that we grill the site than your customers do.
Paste the site and we light the grill. Free to ask.